Ecosmart has developed a Business GIS Tool for both the rural & urban markets. The GIS based Market Information System (MIS) provides the following important features:

• Urban & Rural Geo-database.
• Site Selection & Coverage Network.
• Market data & Campaign trails.
• Demographic Analysis.
• Customer Service.
• Delivery Routing.
• Location-based Information (Trade Area, Customer base, etc.).

The Market Information System allows the user to comprehend dealer & retailer activities and its markets (both urban & rural coverage) using detailed information on population, cluster density, customer base, income strata and others. The tool will also provide information on dealer/retailer coverage and location to assist sales and customer service representatives.